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Rita Ann Distributors Automates Field Force with Tiva's Merchandiser Connect

October 21, 2002

Rita Ann, the nation's largest cosmetics distributor, selected Tiva Software's solution to automate their sales force of 140 merchandisers with the latest technology for quick and accurate customer order creation and submission. In addition, text messages can be sent via the new system improving communications between all of the merchandisers, managers and the home office.

Merchandiser Connect is a revolutionary tool for sales that improves customer service, order processing and field communication. It allows each Merchandiser to maintain up-to-date customer information including price books and general demographic information on a durable Symbol/Palm SPT1550 handheld unit. Each representative's daily activity consisting of customer orders, credits, and text messages is captured on the Symbol/Palm unit and transmitted to Rita Ann's host IBM AS/400 system. As orders are processed, corresponding invoices are sent back to each device for confirmation, along with any customer changes that might have taken place since their last synchronization.

Kathy Hanson, Rita Ann's MIS Manager, says "With our new merchandiser's system from Tiva, which we call the Rita Ann `Rapid' system, we expect to see a significant improvement in our merchandiser's productivity and a reduction in our operational costs. Throughout the testing process, we couldn't break the program. It's a solid, well-designed system. This is an important addition to our focus on customer service and our commitments to not only satisfy our customers but to keep them delighted with Rita Ann."

    About Tiva Software, LLC

    About AmeriSource Bergen Corporation

CONTACT:          Tiva Software LLC, Charlotte 
                  Kimberly Ormiston, 704/525-0005, ext. 253
                  kormiston@tivasoftware.com

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